✕
Salvation Army Announces $1,000,000 Donation Match

Funds will support efforts to help families affected by Covid-19 crisis
ROSEVILLE, Minn. – Thanks to the generosity of several new donors, The Salvation Army Northern Division is extending a previously announced match opportunity with the addition of another $500,000, bringing total match dollars to $1,000,000. Donations made to your local Salvation Army at salvationarmynorth.org/covid19 will now have twice the impact and help twice as many people—with gifts being matched up to $1 million.
“Even as the COVID-19 pandemic worsens, I find that the generosity of people never ceases to amaze,” said Lt. Colonel Lonneal Richardson, commander of The Salvation Army Northern Division. “This new $1,000,000 challenge match, as well as the new donations it will encourage, will help us put more food and resources in the hands of those who need it most. I personally want to thank everyone who has donated and volunteered to assist us during this unprecedented crisis.”
While programs involving congregate meals and group gatherings have been curtailed to help keep clients and staff safe, most Salvation Army programs directing aid to those in need remain in force. Meal programs have transitioned to serving “to-go” meals, and Salvation Army food pantries are now delivering most food distributions directly to client residences.
In addition, Salvation Army emergency shelters and transitional and permanent housing programs continue with added safety procedures in place and programs providing emergency financial assistance are continuing.
“One of The Salvation Army’s missions is to render aid during emergencies, and we’re committed to providing crisis assistance to everyone who asks,” Richardson said. “The demand is greater than we’ve ever seen and, though our resources continue to be stretched thin, we won’t stand down until the COVID-19 crisis has subsided.”
To have your gift matched for those struggling during the COVID-19 crisis, visit salvationarmynorth.org/covid19. Volunteer information is available using the same link.